After having worked for Mytheresa and PR consultancy Loews, two prestigious luxury fashion companies, Marlene joined Niche Beauty as the Buying Director in 2014. Combining an entrepreneurial mindset and financial responsibility with her unique eye for the brands that will become "the next big thing", she helped build Niche Beauty into the business it is today: the leading online destination for luxury, selective beauty. Her set of skills is a combination of creativity and analytics, manifesting in an in-depth understanding of the contemporary marketing landscape - which she shares as a consultant for several international brands and as a columnist, covering topics that go beyond beauty and instead address the wider concept of luxury - as a business and a way of life.
Beatrice is a visionary and multidisciplinary professional who has helped numerous brands in fashion and beauty achieve international success through strategic guidance. Her career spans from the fashion industry to leading the Susanne Kaufmann brand for over 11 years, where environmental responsibility was at the core. During her tenure, she transformed Susanne Kaufmann from an unknown Austrian brand into an international player, solidifying its position in the global market. Beatrice's expertise in eco-conscious practices and extensive knowledge in sales and marketing make her a guiding force for brands seeking a sustainable and strategic future.